Best SEO Tools That Every (Travel) Blogger Should Use

Creating a blog without a SEO strategy and using the best SEO tools will just be a waste of all your effort and money!

I studied Digital Marketing, Website Design and SEO (Search Engine Optimisation). I decided to take a leap of faith and build my own blog – Everything Zany.

My goal is to implement what I’ve learned on my Digital Marketing, Web design and SEO courses. Of course, with the help of various online software and best SEO tools out there for better search engine ranking.

I’m a Data Analyst in my day job, so the SEO process has somewhat come a bit easier for me. Don’t get me wrong, SEO is still a very challenging area and most of the time it will drive you crazy!

Read More: Blogging Tools for Beginners: For Best Productivity Results Like A Boss!

There are various premium SEO software out there that you have to pay a monthly subscription for them. This various SEO software will be able to help you perform your SEO tasks but you have to use various accounts and different subscriptions.

My mentor introduced me to this powerful all-in-one SEO tool, and up to now, I personally use this awesome tools from SEO Powersuite.

Without SEO Powersuite, the massive SEO task at hand can be next to impossible for me! I think all the bloggers out there can relate to this dilemma.

Best Seo Tools for Travel Bloggers

Read More: Blogging Tips: How My Life Has Changed Since Blogging

Get your EXCLUSIVE 14-DAY Trial of SEO Powersuite Professional

What is SEO Powersuite

The SEO Powersuite comprises of four powerful and easy to use SEO software that will handle all your SEO tasks.  It will also give you tips on how you can resolve every single SEO problem you might encounter on your site!

Search engine ranking can fluctuate every day and if there any algorithm updates SEO Powersuite will enable to update you on your website’s ranking in different search engines including mobile and images search.

The four tools that SEO Powersuite has is Rank Tracker, WebSite Auditor, SEO SpyGlass and Link Assistant. I will share some highlights and functions of this SEO software.

Rank Tracker

It is more than just a keyword research tool. This SEO tool that is handy for keyword hunting. Oh, the joys of Keywords!  They are the golden nuggets in your blog posts.

Rank Tracker will help you to find Keywords using all the various methods like Google Autocomplete and Related searches, even using Bing and Yahoo search assist.

There is also an option to use your own Google Analytics and Search Console to make sure you can get all the possible Keyword combinations.

Rank Tracker will also help you to organise and track your Keywords in the different search engines that you want. It will also help you to track the progress of your site/post and compare it to your competitors.

WebSite Auditor

Great tool for checking every corner of your website for efficient optimisation. Website Auditor will also help you in correcting the errors on your site by giving some helpful insights and methods of search engine optimization techniques.

WebSite Auditor finds every SEO and UX issue that matters WebSite Auditor analyzes SEO landing pages and gets clear tips

SEO SpyGlass

My new best friend in performing one of the most important SEO tasks – Checking backlinks.  SpyGlass lets me review and analyse all the backlinks directing to my website. It is also a great tool for checking your competitors’ backlinks. Spammy websites that are linking back to your site can potentially harm your rankings. SpyGlass will also help you to sift through all your backlinks and create a disavow txt with ease and submitting it to Google.

SEO SpyGlass shows link value based on InLink Rank, SEO PowerSuite’s replacement for Google PageRank.SEO SpyGlass provides a detailed study of all backlinks.


If you are looking to increase your Domain Authority (DA), Page Authority (PA) and rankings, Link Assistant is a great tool for off-page SEO and link building.

Link Assistant will help you find relevant sites that can potentially help you to rank better! This SEO tool will analyse all the risk factors and other metrics based on your target keywords and pages that you want to rank.

6 methods of link partner in LinkAssistantIn-built email client in LinkAssistantLinkAssistant shows if partners link backlink. It comes in two types of license that you can purchase depending on your SEO needs.

The SEO PowerSuite Professional License is for in-house SEO (if you are just planning to use it to optimise your own site).The SEO PowerSuite Enterprise License is suitable for SEO professionals who want to deliver SEO services ( it will let you white label your SEO reports to deliver it efficiently to your clients). Both licenses come with a free 6-month algorithm update for all the tools.

Updating your tools algorithm is a great way to keep up with the dynamic changes in different search engines. After the 6-month free algorithm updates, you can subscribe monthly, quarterly or annually.

SEO Powersuite has been a great help for me in building my website’s ranking and organic traffic from various search engines.

Get your EXCLUSIVE 14-DAY Trial of SEO Powersuite Professional

Best SEO tools to use for blogging


Ryazan Tristram EverythingZany Author Bio

Ryazan Tristram

Travel Writer & Photographer

Ryazan has a Bachelor’s Degree in Tourism and Hotel Management. She also has more than 10 years of work experience gained from working in the hotel and travel sectors in Asia and Europe. Her work has been featured and published on Huffington Post, Reader’s Digest, Discovery Channel, World Travel Guide, MSN, CNBC, GMA, Daily Mail UK, Lonely Planet and many more. She is currently living in the UK as a dual citizen (British – Filipina). Join her in travelling around the UK and beyond with a mission to promote sustainable tourism and share travel guides, travel tips, foodies, history and culture.

26 thoughts on “Best SEO Tools That Every (Travel) Blogger Should Use”

  1. Thanks for the tips. I let Claire (the other half of Curious Explorers) do the techy sides of things but I learnt a bit of SEO from this post which may come in good stead in the future. Still learning 😀

  2. Very useful post. We bloggers are always looking out for ways and means to demystify SEO and your tips and tools are really welcome. Will definitely delve into the details and maybe come up with a solution to take our site to the next level.

  3. Hi Ryazan,

    it’s very helpful to read about this SEO tool. I’m still beginner in blogging so every tip is really appreciated 🙂
    I would love to become pro in SEO. Plus I see it works with wordpress so I will definitely use it.

    thanks 😀


  4. I must say that this is a very good post and indeed useful! I am using plugins on my blog for SEO and I think I can give these a try. It is very important to find good SEO tools especially for us, full-time bloggers.

  5. Thanks for this! I don’t focus on SEO nearly as much as I should – one thing I’m terrible at! But my goals for this year are to up my game and really hone the skill. This helps 🙂

    • Welcome, Meg. Learning SEO can be a pain most of the time. However, it is a long term investment for your website. Good luck on learning SEO, I’m sure you will be a pro in no time! 🙂

  6. This is indeed very helpful since seo is really difficult to master and study. I will surely check this out! This would surely help my website. Thanks for sharing!


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